Yeah, it really is. I emailed faona about it, it seems to be legit. I asked divergence, beam diameter, if it was tested, seems to be real.
Diameter at aperture-1.5
Tested-yep, just like the rest of rayfoss lasers.
I have their 200mW red, it's great, and stable at 215mW. Don't have a meter, but it burns better than my other lasers(except my infrared, of course^^)
As for the batteries, rechargeable AAAs are pretty cheap, and photonaholic said they work just fine. I'll sure be buying one of these lasers soon!