For the tape - we've already tried that in the past. The issue is the concrete floor is saturated with oil from the large press dies, so nothing ends up sticking to it. When painting, we also grind down the floors and apply traffic paint (the same stuff you'd get for parking lots), but that also ends up fading away in less than 2 weeks. So we've been looking at other options like these projectors here.
I've just started working with our laser safety officer on this, and trying to find the best way to ensure their safety. He's mostly focused on the metal laser cutters (with lasers enclosed and behind guards), so these are unfamiliar territory. Especially since many of the calculations he's used in the past only consider raw diode energy output, not the output past the lenses and at a distance after that. It also leads to exposure, whereas the other lasers are behind closed guarding - inaccessible to the operator. So this will probably take a little more work to figure it out.
Either way, thanks for the response! Your help is appreciated in guiding us closer to a solution.