Your eyes can be damaged by anything over 5mw according to the FDA but that's 5mw straight into your eye based on our 1/4 second blink reflex, not a diffuse reflection and Drakes tattoo remover is especially dangerous because it's a flash lamp pumped YAG which produces a very high power but very short duration pulse, something on the order of a million watts but for only a few nano seconds, that's a few one billionths of a second, normally around 8ns for a cheap tattoo remover so 8 one billionths of a second, it's a very short pulse however because it's so intense even the diffuse reflection can do damage, but the total energy ( joules ) of a pulse that short in duration will be absorbed by laser safety goggles designed to attenuate that wavelength without burning through.
Looking at the focused spot of a 1 watt laser on even a white surface 5 feet away is not going to do any damage to your eyes, now I wouldn't sit and stare at it and I wouldn't stand any closer than 4-5 feet from the spot on a white surface, but looking at the diffuse reflection ( scattered ) isn't going to do any damage to our eyes.........now a million watt spot, even for a very short duration, is a different story.
Now a spectacular reflection would be very dangerous so make sure the surface you shine your laser onto isn't reflective, like a chrome car bumper or a silver foil candy bar wrapper, when in doubt wear the laser safety glasses but don't fear a laser show where a multi watt spot is on the wall overhead and don't panic if someone shines a multi watt laser on the sidewalk, that diffuse reflection is not going to damage your eyes.